Active and reasonable food packaging

Purpose. The aim of the article is to consider the main types of active and intelligent food packaging, to analyze their advantages and disadvantages, in particular, their impact on product quality and safety and informative function of the packaging, to review the main technologies that can be used in active and intelligent systems, as well as, to analyze the existing legislation regulating the use of active and intelligent packaging, and to identify the main obstacles that limit the use of innovative types of packaging in Ukraine. Methodology. Methods of theoretical search, system approach and logical generalization are used. Results. The article presents the classification of active and intelligent packaging, as well as briefly discusses the main technologies used in intelligent and active systems. Examples of active and intelligent packaging for different types of food products are given, the advantages of its use for food packaging are substantiated. The problem of safety of active and intelligent packaging and regulation of its use on the example of EU, US and Ukrainian legislation is analyzed. The issues that impede the widespread use of innovative packaging technologies in Ukraine and the world, as well as prospects for their further development have been identified. Scientific novelty. Today, active and smart packaging is almost not available to Ukrainian consumers. So far, the obstacles and prospects for the development of these types of packaging in Ukraine have not been fully considered and structured. Practical significance. Society is becoming increasingly complex and innovative packaging is the result of consumers' demand for packaging that is more advanced and creative than what is currently offered. Active and smart packaging is the result of innovative thinking in packaging. It can improve the quality and safety of food, as well as provide consumers with up-to-date information about the state of the product, which changes over time. The spread of new packaging technologies is a necessary stage in the development of trade, which is able to meet the increasingly complex requirements of the consumer, reduce food waste and make packaging better, safer and more convenient

packaging technologies; active packaging; intelligent packaging; food products; quality; safety